developer marketing newslepear

🍐#105: Communicating self-hosted deployment, learnings from Posthog, and three great examples from the Stream Director of Marketing

Brunch, munch, crunch. Happy Sunday!

🍐#104: Great feature section design pattern, Clay + YC workflow for booking meetings, and learnings from "Marketing to DevOps"

Go humans! And go pears!

🍐#103: Signup form conversion trick, how YC founders get well-designed websites, and how many CTO delegate research

What's cooking?

🍐#102: Pricing and billing teardowns from, and how to book demos with ICPs through LinkedIn

howdy, how are things?

🍐#101: Signal sales playbooks, guerrilla marketing ideas, and benefit layers in dev tool messaging

developer marketing 101 (sort of)

🍐#100: Getting pear-sonal, numbers, and learnings from 3 years of writing about dev marketing

wham, bam, thank you ma'am

🍐#99 Early-stage content, dogfooding, interactive header visual, and a trick for Reddit audience research

I got 99 issues and a pear is in every single one

🍐#98 Ideas for marketing differently, "Whatsup message" ad, and {Your product} alternative campaign

Lots of fun stuff this time.

🍐#97: How to market on Reddit

Going deepear this time ;)

🍐#96: LinkedIn playbook case study, founder of Algolia on how to do dev tools, and visuals from Svelte Flow

🍐#95: LinkedIn CEO/Founder playbook, a tool for meme marketers, and PostHog's “design our billboard” campaign

🍐#94 Guerilla marketing, riddles, raffles, and more from the NeurIPS conference

This was my week.